Radical change maker & the girl with the red glasses

My career journey has been unconventional, to say the least.

 

I studied journalism in undergrad with high hopes of becoming a foreign correspondent. I learned how to be curious. I learned how to ask the right questions to uncover the "why". And most importantly, I learned how to listen and translate what I discovered into a story.

 

Somehow, through a stroke of dumb luck or fate, I ended up at Procter & Gamble in a flagship role leading disruptive innovation in the oral care and new ventures categories. In my time at P&G, I launched three award winning products, built two category-defining brands and grew our DTC brands. 

 

After several years at P&G, I took a leap of faith to the startup world, where I led product marketing at Femtech unicorn Modern Fertility and owned the P&L at Agency by Curology skincare. I've learned to balance the inventiveness needed to define early stage brands with the shrewdness needed to grow revenue year over year.

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The through line in my career harkens back to my journalism roots - I am fueled by an insatiable curiosity, a persistent need to learn "why" and relentless commitment to letting the consumer guide every decision at brands small and large.